LinkedIn Long Form Posts (All Day, Errr Day)

I love LinkedIn. I've really just scratched the surface of writing long form content there, but I can see it being something I do regularly. I'm passionate about user experience, customer experience, and really anything that puts the customer first.

I believe 2017 will be the year we move toward customer intention measurement, not just asking "Did the customer engage with our brand," but going further with "Was the customer able to engage with our brand in the way they wanted, or did they settle for what was available?"